Motion Design Sampler
Role: Varied but mostly art direction and design
Marketing and campaign budgets can at times be frugal and I was looking for something to learn in my off time so After Effects called out to me! While I have only recently dipped my toes into the motion design pool, It's proven incredibly valuable for marketing campaign efforts. Even a small intentional 'wiggle' can give you the edge when competing against a sea static banners and images on social feeds and websites.
Since most of my motion work is a part of mini-campaigns and not worthy of individual 'highlights' I wanted to put together this small sampler.
Enjoy!
RFP Automation UI Animation. Assets built in Figma, animated in After Effects.
GIF animation for a blog post. Also created a Lottie version for the website.
One size of many GIF animated display banners for a Produce Season campaign.